Getting a Pulse On Channel Data:
How A Channel Data Strategy
Can Drive Better Results

Register Now

Zift Solutions and SiriusDecisions are taking a deep dive into channel data to uncover what leading channel suppliers are doing to gain better visibility, engage partner sales and realize stronger ROI! Watch this exciting webinar to learn why it’s vital to define and develop a channel data strategy and what steps companies are taking to achieve better performance. In this webcast, Channel experts Laz Gonzalez and Maria Chien, Service Director of Channel Marketing Strategies for Sirius Decisions, share:

  • How to accurately define channel measurement data
  • The latest approaches to collecting channel data
  • How data is being employed to gain greater insights into partners and their customers, helping suppliers market with precision
  • What steps companies can take to accelerate decision-making and partner engagement with more accurate data
  • How to apply predictive analytics and machine learning to uncover new opportunities

After watching you will receive a copy of SiriusDecisions' sought-after "Research Brief: Channel Data - Tracking Partner Program Performance".